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In this article, we will be looking at the steps and requirements of setting up a super market in Nigeria. I would like us to have a clear picture of what a mini supermarket is before we delve into the topic proper.
A supermarket can be defined in simple terms as a large self-service retail shop where food and other house hold goods are sold. The items mostly found in supermarkets include fresh and packaged food, snacks fruits, meat, milk and house hold goods like soap, detergents, kitchen utensils, cooking spices etc.
A Mini Super Market A mini supermarket can be seen as a small super market located in a semi urban or urban area. It has all the attributes of a large super market but on a smaller scale. The basic idea of a supermarket is a place where personal and house hold goods as well as food items can be purchased conveniently in retail quantities, and at an affordable price.
A working class person in need of an extra stream of income can own one and employ a sales person to take care of the place while he or she is at work.
An unemployed person can also take this up as a sole means of livelihood if the capital is available. This could be really advantageous because such a person will have ample time to monitor the day to day running of the business and also nurture the growth of the business.
Such an owner may or may not need to employ a salesperson. Of course, full time and part time students in tertiary institutions can also get involved in this business as long as they can afford to joggle business and school or maybe hire someone to fill in for them.
Expected Challenges when Starting a Supermarket Business As with almost every business in Nigeria, the major challenge is the issue of erratic power supply. A good generator can help to alleviate the situation but this comes with the attendant cost of purchase, fuelling and maintaining the generating plant.
Another major challenge facing business owners is lack of security. Over the years, lots of supermarkets have fallen victim to armed robberies, thefts and break-ins.
Lastly there are numerous people already involved in the same line of business which means there will be lots of competition for customers. It will only take a business owner who is innovative, driven, committed and determined to thrive in this very lucrative but challenging line of business.
Things to Consider Before Setting Up a Supermarket in Nigeria In order to be successful in this business, the following has to be taken into consideration while drawing out a viable business plan.
Location In setting up a business of this nature, the importance of location cannot be over emphasized. In fact apart from finance, it can be regarded as the single most important factor that will determine the success or failure of the business.
This is because the mini supermarket business will hardly have the available funds to afford an elaborate advertisement campaign hence it has to be located where it will be exposed to potential customers.
Secondly, almost everyone will love to do their shopping in a place that is easily accessible. No one will want to shop in a place where arriving or departing will be a hassle. In summary, the best place to locate a mini super market in Nigeria is along a busy road or junction where your shop will be exposed to a high stream of consumers.
Businesses You Can Do in School 2. Goods to Concentrate On Although most super markets normally stock a wide range of items, it is advisable to slightly tailor your stock to appeal to the locality where your mini supermarket is located.
For example, if you are located in a student environment it would pay more to invest in a bit more of stationary like books, pencils, pens, cardboard paper, markers etc.
In such environment, it is better to focus on fast moving consumer goods FMCG because most students are relatively low income earners hence they tend to buy only what they need, and in small quantities. Any potential supermarket owner should carry out a small study on the major commodities that are consumed in the area so that they can accurately target the intended market.
Shop Size and Layout The size of the shop basically determines the layout that will be adopted. Being a small or medium scale business, you do not want to get a shop that is bigger than your need as this will cost you more than necessary in rent.
Also you do not want one that is too small else the shop will look disorganized and unappealing to customers.Clockwise, from top left: the Mosque of Islamic Solidarity, an aerial view of the city, the Port of Mogadishu, a US helicopter flying over the city during Operation Restore Hope, a building of the Somali National University, and the Mogadishu coastline.
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Business Description of Grocery Store Business Plan in Nigeria. Business: GROCERY STORE Industry: SUPER MARKET (Grocery Store Business plan in Nigeria) PATILAD GROCERY STORE is a standard and licensed store that is located at Abeokuta, Ogun State.
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